Creative Design

• Diamond's award-winning team collaborated with Laura Wilder to develop another beautifully-decorated structural and ornamental piece 
• Specialty printing and coating effects combined with intricate embossing details create visual interest
• All cutting dies and counter plates were made in-house by the skillful hands of experienced craftspeople, ensuring the accuracy of each die

Four Color Offset Printing

• Four-color process printing delivers the WOW factor on the calendar and the pages
• Diamond employed its Heidelberg XL106 10-color offset printing press, which represents the state-of-the-art in package printing technology, providing an unprecedented combination of cost innovation and sustainability
• The calendars were converted utilizing Clearwater ReMagine™ 30% PCW paperboard, cold foiled, and offset printed with four color process inks, in-line with UV matte, aqueous, and soft touch coatings.

UV and Specialty Coatings

• Tightly-registered coatings were used to enhance the design and highlight the individual calendar components
• UV Matte coating was used on the trees, grass, and animals
• Aqueous coating was used on the sky and backgrounds to add contrast
• Soft touch coating adds a tactile effect to the giraffe and zebra

Cold Foil

• Cold foil delivers shimmering metallic effects on the 2022 and Diamond Packaging text in the bottom backer
• Cold foil is a cost effective, in-line alternative to metallized polyester film or specialty foil board
• Overprinting offers a limitless palette of color options
• Precise registration is maintained between the foil and overprinted inks and coatings

Embossing and Debossing

• Multi-level embossing lends distinction and depth to the design
• Many of the header components were embossed, including the iron gates, trees, animals, and text
• Subtle debossing frames the entire calendar
• Select backers components (including the lion, rhino, elephants, and Seneca Park Zoo text) were also embossed to add more depth and realism
• Visual and tactile effects promote consumer interaction

Calendar Pages

• The calendar pages were converted utilizing Domtar Cougar Natural Smooth 80# Text paper and offset printed with four color process inks and UV matte coating
• The watermarks continue the image printed on each of the three panels underneath
• The unique finish and subtle colors beautifully complement the design concept

Shipper

• The recyclable shipper was converted utilizing Clearwater Candesce® SBS paperboard laminated to E-flute corrugated fiberboard, and offset printed with four color process inks, in-line with aqueous gloss coating
• It was designed to maintain integrity of the piece during shipping and storage
• It is artfully decorated with the custom giraffe pattern from Laura Wilder's “Animals of the Savanna” print

Sustainable by Design

• The calendar was produced utilizing ReMagine™ paperboard made with 30% post-consumer recycled (PCR) fiber
• In-line converting techniques minimize material and energy costs associated with multiple runs or off-line production processes
• Paperboard components were manufactured using 100% clean, renewable wind energy and produced in a Zero Waste to Landfill (ZWL) and Carbon Neutral (Scope 1 and Scope 2) facility

About Laura Wilder

After getting her degree in art and spending several years as a graphic designer and commercial illustrator, Laura discovered the designs and philosophy of the Arts and Crafts movement. Inspired, she learned printmaking, and submitted her vintage-style block prints and paintings to the Roycroft Renaissance Jury. Approved, she became a Roycroft Renaissance Artisan, and was soon elevated to Master Artisan status. Being certified to put the “RR” mark on one's work indicates very high quality in design and hand-craftsmanship.

Laura has won many awards and prestigious commissions over the past twenty-five years. Her work can be seen at art festivals, in galleries, and shops nationwide. For more information visit www.laurawilder.com.